Q: Can you share about your journey in the capital markets and how it shaped your career? 

DAVID BIRKENSHAW: Over 35 years ago, my journey started in the financial services sector with a focus on portfolio management and planning strategies. I quickly saw the need to understand market changes and find chances in undervalued areas. This view led me to the mining industry, where I noticed great potential for growth. I have led organizations like Meryllion Resources Corporation, focusing on exploration in South America and Oceania. Experience taught me that success in capital markets relies on flexibility and foresight. These qualities still drive my work at Birkenshaw & Company.

Q: What inspired you to create Bluesky Digital Assets and how does it fit with your expertise in mining and capital markets? 

DAVID BIRKENSHAW: My curiosity about disruptive technologies like AI and blockchain stirred the creation of Bluesky Digital Assets. These technologies could change traditional industries. Mining and technology feel distinct, yet both require innovation and efficiency. For example, AI improves resource exploration and operations in mining. There is a need  to connect these sectors, fostering investments that provide returns and expand boundaries in both industries. AI and innovation are vital.

Q: What trends do you see shaping the mining industry’s future and how should companies prepare? 

DAVID BIRKENSHAW: The mining industry now sees a major shift due to sustainability and technology. Investors and stakeholders prioritize ESG (Environmental, Social and Governance) principles. Thus, mining companies need cleaner, more efficient practices. Technological advancements are becoming crucial. AI-driven exploration and automation help stay competitive. Companies should accept these changes by funding research, forming strategic partnerships and focusing on long-term sustainability. Preparation involves research and partnerships.

Q: How do you lead in a complex, changing industry? 

DAVID BIRKENSHAW: Leadership means fostering teamwork and empowering innovation. Challenges arise in mining and capital markets. Solutions-oriented thinking is key. Encourage a culture of constant learning. Transparency and integrity matter; they build trust with stakeholders and allow bold ideas. A leader inspires confidence and guides an organization toward sustainable success. Confidence and guidance lead to success.

Q: What advice would you give to new entrepreneurs and investors?

DAVID BIRKENSHAW: Remain curious and adaptable. The business world changes constantly. Success depends on anticipating and responding to these changes. Entrepreneurs should solve real-world problems and develop sturdy, scalable business models. Investors need diversification and thorough research. Also, never overlook strong networking and mentorship; supportive, knowledgeable people can truly make a difference. Adaptability and curiosity are crucial.

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What is your primary area of focus within finance, and what specific tasks or responsibilities does it entail?

Serge Robichaud: My primary field of focus is developing financial plans for my clients that meet their unique needs. I analyze complex data, make strategic decisions and take on the task of finding solutions to intricate problems. I then take these findings and use them to work out the best way forward financially for my clients. We develop business relationships with each other built on trust and expertise. I also work with clients to develop investment portfolios as well as insurance strategies. I also oversee all compliance issues to ensure that our clients are protected. In my incorporated practice, I’m the CEO, I have one employee – all the responsibility falls on me for protecting my clients and securing their financial success. 

How has technology and data analytics transformed the finance industry in recent years, and what do you see as the key trends shaping its future?

Serge Robichaud: I would say that technology has revolutionized the world of finance by automating a lot of routine tasks and providing real time data analytics that help in developing financial plans more intuitive. It really allows us to make better data-driven decisions, streamline the existing processes, and respond quickly to market changes. The innovations are extensive and it can be a challenge to keep up with them, but we’ve made it a priority to stay on top of every possible technological advantage we can wield to help our clients. 

What advice do you have for individuals looking to better manage their personal finances, especially in terms of saving, investing, and budgeting?

Serge Robichaud:  For personal finance, I want to clarify that the advice is general, because every plan and every life path is unique. But generally speaking, my advice is to create a budget, even just a simple one. Invest a portion of your income regularly, you can even set up automatic contributions to your portfolio. Diversify your investments and find the best methods to stay informed about what’s going on in the markets. Financial literacy is crucial for your long-term success. If you’re unsure of where or how to start, that’s a great reason to speak to a financial advisor!

How do you stay updated on the latest developments in finance and ensure you remain knowledgeable in the field?

Serge Robichaud: I stay up to date by watching financial news programs, reading industry publications, and attending the occasional conference. I’m always reading financial articles and business columns. I read the Report on Business everyday! Ever since I was young, I loved to learn and stay on top of things. I think to be successful in this business, you have that hunger and curiosity. I believe that continuous learning, as well as networking, are essential skills to have in finance to help you adapt to ever-changing regulations and market conditions. Ongoing education is just par for the course. 

What’s the most common mistake investors make?

Serge Robichaud: The most common mistake is thinking about investment returns in absolute terms. I believe that investment returns should be evaluated relative to other investments that could have made the same amount of money. For example, let’s say you make a 15% return on an investment that carries enormous risk. When you see that I’ve made a 10% return on an investment with substantially less risk than your moonshot investment, does that mean yours is necessarily better?? I try to get clients to think about investments in terms of strategies that maximize a return for a minimum amount of risk. It’s a risk/return ratio, and I think investors often lose sight in the value of that ratio. 

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