The embodiment of “Survivor”, Tanisha Mackin is a woman tried by the fire and came out refined. Author Tanisha D. Mackin is an award-winning and 3x Bestselling author and an award-winning publisher. She has published five books of her own and has published several books under the Author Tanisha D. Mackin, LLC imprint including working with 4x Grammy Award Winning and Reality Star Stevie J (LHHATL), Genise Shelton (Married To Medicine), actress/comedienne, Kim Coles and the legendary rapper Gangsta Boo (Three 6 Mafia). Tanisha became widowed at the tender age of 31 when her husband, Danyell Mackin Sr, was tragically killed in a mass shooting outside the City Grill in Buffalo, NY on August 14, 2010. The first bump in the road came in March 2010, when she was diagnosed with colon cancer. Having to cope with cancer diagnose, the tragic killing of her husband and the daunting task of putting the pieces of her young family back together again, she uses her story of “Still Standing” to inspire and motivate various audiences and assist her clients in turning their personal stories into powerful best selling memoirs.
What is your entrepreneur story? How did you come about building your business?
I worked in banking for over 10 years and I wanted to be my own boss one day. Unfortunately, I became an entrepreneur through tragedy. I lost my husband in 2010 to murder. Our story made worldwide news as it was considered a massacre. Through my pain, I started writing books. With my experience and training, I started assisting others with the publishing of their books. Soon, I developed my own publishing company.
What is your business model — how were you able to grow so fast?
Because of my background and story, people started to contact me to help assist with their books. I did not expect my business to grow as it has. My business took a complete turn when I worked with Grammy-Award Winner and reality star Stevie J, I worked with Genise Shelton from the show Married to Medicine on Bravo and I co-authored in a book that was created by Actress and Comedian Kim Coles.
Can you give me an overview of who you are, what is your educational or overall background? What are some of your achievements?
I was born and raised in Buffalo, NY. I have 2 amazing children. My background is in banking, but my MBA is in healthcare management and I have an MBA in business. I’ve received so many awards for my business including 2013 Utopian Euphoria Making a Difference, 2016 Metro Phenomenal Women, 2016 Black Women Are Award for Survivorship, the 2016 IALA award for Memoir of the year, the 2016 Rising Star Award, the 2018 and 2019 Best of McDonough Award for my publishing company and 2019 Author of the Year.
What have you learned through your experiences as an entrepreneur that can be used by aspiring business individuals?
Entrepreneurship is not an overnight success. It takes hard work and consistency to be successful. One minute your business can be up and the next minute your business can be down.
What makes your business so unique and successful?
I think my business is unique and successful because of my creativity and my relationships with my clients. I am honest with them about everything, I listen to my client’s needs and I execute their vision.
What have you learned through your journey as an entrepreneur?
I have learned that there will be good days and bad days. Keep pushing for success and never give up.
What skills and attributes make you as successful as you are?
I feel that life experiences, training, and customer service skills have helped me make my business a success.
Why is online business, marketing, etc important?
Online marketing and promotions are the eras that we are in today. With the internet and social media, we have access so so many people. I receive over half of my clients from social media. It is a great tool if used properly.
Is there anything, in particular, you’d like me to add in the articles?
I just released my 6th book called Living My Best Life On My Own Terms.
A recipient of the 2013 Utopian Euphoria Making A Difference, 2016 Metro Phenomenal Women, 2016 Black Women Are Award for survivorship, the 2016 IALA award for Memoir of the year for her book, My Testimony, I Don’t Look Like What I’ve Been Through, 2016 Rising Star Award, 2018 & 2019 Best of McDonough award for her publishing company and 2019 Author of the Year and Women from ACHI Magazine. Her experiences led Tanisha to write several books, write for several magazines and appearing on several radios and television shows. Tanisha has been in several magazines, including gracing the cover of Writers Life Magazine and Glambitious Magazine. Tanisha released her last solo book, Living My Best Life on My Own Terms, on April 24th on her 40th birthday.
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Social Media:
Instagram: www.instagram.com/tanishamackinpublishing
Twitter: www.twitter.com/tanishamackin
