Eugene Gold is an entrepreneur, CEO, investor, mentor, motivational speaker, philanthropist that is on a mission to change the mindset of people around the world by teaching how to achieve success through failure. He wants everyone to understand that failure is not the end but only the beginning.
Tell us how you created this brand and what was the sole idea behind it.
After years of following the plan that society has imposed on us all, I finally realized that the only way to achieve my dreams was to take control and put my future in my own hands. Society teaches us that failure is bad, which is why many entrepreneurs give up on their businesses once they fail at something. If I let this stop me, then I wouldn’t be where I am today. This is what I teach to my mentees: be passionate, be relentless and love to fail.
Go in detail and tell us about how your brand works.
I look for those whom I see have potential and don’t realize it. I want to mentor them and teach them how to capitalize on their talents or passion so they can be successful. I want them to realize that in order to achieve their dreams there is a price tag that they will have to pay. Show them that they will have to make a lot of sacrifices because nothing is given in this world you have to earn everything. I also visit the business owner, which are customers of my company, and teach them ways to grow their business to stay competitive. Another venture I have been partaking in is to help military veterans by providing them with job opportunities. It is my way of giving back to them for all they have given to us.
What is your giveaway idea through this interview?
I teach people that if they are able to treat their lives like a business everything will become so much easier. Every business has multiple departments working on specific tasks or missions to drive the company forward. I want people to understand that they have these departments within themselves and if they are able to think in this way they will be able to drive their lives forward. For example, a business has a marketing department to make their brand stand out and attract consumers and your personal marketing department is the way you look, speak and act. The sales department is responsible for generating revenue for the company and the ability to sell to a potential employer why you are the best candidate will ultimately get you the source of income.
Explain the challenges you went through while you were working on brand creation. What are the challenges you go through on an everyday basis?
The hardest challenge for me is to find like-minded individuals that share my vision. People that understand to do the right thing all the time. What I mean by this is that in my industry I make sure that if my client does business with me they will benefit by doing so. If they won’t then I would not try to push the sale. It is more important to me to do the right thing than to make more money at the suffering of someone else.
How do you manage your finances through the services you offer. Any fundings etc received?
In my industry, you make money off of residual income. The money I make goes back into the company to help the employees become successful. I live with the belief that we all have residual bills, so it is time to have residual income. It’s not easy to accomplish but it is attainable.
Tell us your future vision about the brand. How far do you want to take it? What is your dream about taking it to the next level?
My overall vision is to give back and help as many people break out of the typical 40/40/40 mindset we have been taught. This means working 40 hours a week, for 40 years in order to retire with 40% of your income also known as social security. This mindset causes us to be slaves to our employers without even realizing it. My dream is to make 300 more millionaires or more and help as many people along the way.
What message would you like to give to anybody who has a plan of creating something of their own and making a living through it?
My message to anyone creating their own business is to make sure they are doing what they are passionate about. If you are passionate about it, then you will devote all the time you have. When you have a passion for something no amount of failures or rejections will stop you from moving forward and accomplishing your dream.
Few more from his mentees:
“Eugene has been an amazing mentor to me for the past two years,” said Eric Su. “He not only shows you how to grow professionally but he genuinely cares about everyone’s personal wellbeing. It is difficult in the times we live in to find someone who is so selfless and that cares about the happiness of others.”
“I have worked with Eugene for the past few years and have never absorbed so much knowledge from any mentor before him,” said Adam Diaz. “He has taught me how to set my personal and work goals to become almost like a ladder to success. Time management is something I simply couldn’t grasp before learning from Eugene. He opened my eyes to work as a collective and delegate the work for efficient and quicker resolution.”
“Even with military service in my past it is still difficult to find employment without a college degree,” said Daniel Valle. “Eugene was able to see my potential based on my experience and has invested his time, knowledge, and money to make me better every day. I could never thank him enough for believing in me even when I began to lose my own motivation.”