Kah Qi is an entrepreneur and online fitness coach who aims to help busy people achieve their fitness goals without starvation diets or spending hours of cardio.
He knows that many people struggle to achieve their fitness goals, be it muscle-building or fat loss, because of the lack of time, lack of knowledge, or lack of discipline. With everyone leading such busy lives today, it is so difficult to block out time for exercise, let alone think about the right food to eat. Furthermore, with the internet at the tip of our fingers today, misinformation, trends, and fads are all over, which makes it increasingly hard to find reliable information. This is fuelled by marking tactics from advertisements and social media that prey on desperate, lazy people who want shortcuts to success.
And therefore, he hopes to solve these problems by focusing on evidence-based methods and sustainable habits to change your lifestyle. With evidence-based methods, people can be assured that these are not just myths or fake news but legitimate approaches that have been proven to work. Also, sustainable habits will solve the problem of the lack of discipline and lack of time as he strives to make training and nutrition second nature so that people do not need to rely on sheer motivation.
This is done through online coaching, where interested clients will be taken through a thorough interview to get to know their general profile, lifestyle, medical history, past workout experience, goals, and nutrition. A progressive and personalized workout and nutrition plan will then be given to the clients which will incorporate all the above factors, and constant monitoring and optimization will be done to ensure that the client reaches their goals.
While creating the brand name for himself, there were many challenges faced, and the main one is creating a niche. With the low barrier to entry for online fitness coaches, it was important to be differentiated from the rest. Content creation can also be time-consuming, especially trying to find good research to debunk some of the top fitness myths and educate his followers.
He aspires to change lifestyles one busy person at a time, to achieve their fitness goals sustainably. He also aims to use social media to reach out to as many people as possible to debunk fitness myths, by producing free, bite-sized content.
For anyone trying to start a business, be prepared to put in a ton of hard work. Remember the bigger vision behind why you want to do it and that will keep you going.
Kah Fitness
Email Address: contactkahfitness@gmail.com
Website: www.kahfitness.com
Instagram: www.instagram.com/kah.fitnesss